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the World’s first-ever ‘foodverse’ launches in the UAE

The metaverse, to put it simply, is a made-up version of the Internet that takes the form of a persistent, immersive three-dimensional virtual world. So, broadly speaking, the metaverse might be described as a network of socially focused 3D virtual environments. The world’s first Foodverse, One Rare, has now been introduced in the United Arab Emirates. Here is all the information you require regarding this development.

Developed by Gaurav Gupta and Supreet Raju, the duo is creating a metaverse bringing the global F&B industry to Web3 for the first time – allowing them to create virtual experiences, food NFTs and games and interact with foodies from across the world.

The foodverse will feature various zones where users can discover celebrity chefs, food brands and virtual restaurants.

It also has various geographical areas like the beach, forest and lakeside, and users can explore the open world. There is also an exclusive gaming zone with activity areas for players to explore, earn, collect and battle.

OneRare will also allow users to claim dish NFTs from across the world, by collecting ingredients and recipes to mint exclusive NFT artworks. Dishes include global cuisines, festive specials, keto and vegan-friendly recipes, as well as signature recipes from celebrity chefs and restaurants.

UAE-based F&B brands such as Foodlink, Bhukkad Cafe, Farzi Cafe, Cali Poke, and Papa Johns UAE, among others have signed up with OneRare to release their NFTs for signature dishes.

Signature dishes in foodverse

In the meantime, Foodlink issued NFTs for its sustainable cloud kitchen brand, the street food-inspired cafe, Art of Dum’s Dum Handi ka Gosht, and China Bistro’s Vegetable Crystal Dumplings. On February 19, the Bhukkad Cafe and OneRare will introduce three distinctive Vada Pav NFTs: Cheeseburst, Schezwan, and Classic. These NFTs will be available to mint in the OneRare Kitchen.

“I have long said that food has a language of its own and makes the world a happier place. It is what connects us and the metaverse only brings us closer together in a unique way in which we can share our culture and our food. Now with the launch of the foodverse, there is no reason why brands and consumers can’t come together in this safe, virtual setting,” commented Supreet Raju, co-founder and CEO of OneRare.


“The platform is incredibly unique and offers the end-user with so many opportunities to explore food,” adds Gaurav Gupta, co-founder of OneRare.

Sanjay Vazirani, founder and CEO of Foodlink Global restaurants and catering services stated: “Foodlink, operates a variety of verticals in the F&B industry. I’m thrilled to be a part of Web3’s transformational journey and am looking forward to seeing it in its full potential soon, complete with innovative functionalities, cutting-edge user experience, and ease of use that will make it easy for our expanding customer base to adopt. I wish OneRare the best as they work to revolutionise Web3 and raise awareness of and interest in what the future may hold for all of us.”

“We’re extremely excited to announce our collaboration with OneRare on developing the world’s first ever Vada Pav NFT! When OneRare reached out to us with the idea of developing our own series of NFTs, we were excited because we’re a very crypto friendly brand & have always supported our growing Bhukkad community with all things crypto, from hosting free crypto workshops to accepting payments in crypto,” said Reshmi Mukherjee, co-founder of The Bhukkad Cafe.


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