The United Arab Emirates continues to strengthen its global standing, ranking 10th in the 2026 Global Soft Power Index, a respected international benchmark that measures how countries influence the world through reputation, trust and leadership — not force.
The ranking places the UAE firmly among the world’s most influential nations, ahead of many older economies. It also reflects how far the country has come in shaping a global image built on economic opportunity, diplomacy, and generosity.
For residents in Dubai and across the UAE, this recognition feels less like a surprise and more like confirmation of what’s visible every day — from international events and global partnerships to humanitarian initiatives and cultural exchanges.
What the Global Soft Power Index Measures?
Unlike traditional rankings that focus on military or political dominance, the Global Soft Power Index looks at how countries are perceived. It measures influence across areas such as economic strength, governance, international relations, culture, sustainability and generosity.
The UAE’s top-10 position in 2026 reflects strong performance across multiple pillars — particularly in economic growth, global diplomacy and humanitarian contribution.
In simple terms, it shows that the UAE is not only doing well internally, but is also respected, trusted and influential globally.
UAE and it’s top rankings
The UAE’s rise in soft power has been steady, not sudden. Over the past few years, the country has focused on long-term strategies — diversifying its economy, investing in innovation, strengthening global ties and expanding its humanitarian footprint.
In 2026, those efforts are clearly paying off.
The country ranked among the top global performers for economic growth potential, reinforcing confidence in sectors such as technology, clean energy, logistics, tourism and finance. For Dubai in particular, this resonates with the city’s status as a global business hub, where new companies, startups and professionals arrive every month.
At the same time, the UAE scored highly for generosity, reflecting its ongoing humanitarian work, disaster relief efforts and international aid programmes. These initiatives, often carried out quietly and efficiently, have helped shape the country’s reputation as a reliable global partner.
Diplomacy, Dialogue and Global Presence
Another key factor behind the UAE’s strong performance is its growing diplomatic influence.
From hosting major global summits to playing a role in international mediation and cooperation, the UAE has positioned itself as a bridge between regions. This approach — focused on dialogue rather than division — has strengthened its standing across continents.
For many Dubai residents, this influence is visible in everyday life. Global conferences, cultural festivals, international exhibitions and diplomatic visits are now a regular part of the city’s calendar. Dubai isn’t just hosting the world — it’s shaping conversations that matter.
for People Living in the UAE
Beyond the headlines, this ranking carries real meaning for residents.
For professionals and entrepreneurs, it reinforces confidence in the UAE as a stable, forward-looking place to build careers and businesses. For families, it reflects a country investing in long-term growth, education and global connectivity.
It also adds to a shared sense of pride. Whether you’re Emirati or an expat who now calls Dubai home, the UAE’s growing influence is something many feel personally connected to.
This ranking shows that the UAE’s story — one of ambition, openness and progress — is being heard far beyond the region.
A Global Reputation Built on Consistency
What stands out most about the UAE’s performance in the 2026 Global Soft Power Index is consistency. This isn’t a one-off result. It reflects years of steady work, clear leadership and a focus on reputation as much as results.
From economic resilience to cultural diplomacy, the UAE has focused on building trust — a key ingredient in soft power.
As global competition for influence intensifies, this approach places the UAE in a strong position for the years ahead.
Ranking 10th in the 2026 Global Soft Power Index, the UAE has once again proven that influence today is about more than size or history. It’s about credibility, connection and contribution.
For Dubai and the wider UAE, this recognition reflects a nation that continues to grow — economically, diplomatically and culturally — while staying connected to the world.
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