In a bold move to strengthen its presence in the UAE’s booming tourism scene, Rove Hotels has officially opened the doors to its first property in Ras Al Khaimah—Rove Al Marjan Island. Situated on the pristine shores of the man-made Al Marjan Island, this latest addition is a vibrant beachfront escape designed for leisure seekers, families, digital nomads, and lifestyle travelers alike.
The launch not only marks the homegrown brand’s debut in the northern emirate but also pushes its total room inventory in the UAE to over 4,000—cementing Rove’s status as one of the region’s fastest-growing hospitality brands.
Why Ras Al Khaimah?
Over the past few years, Ras Al Khaimah has emerged as a tourism hotspot, thanks to its natural beauty, adventure attractions, and strategic investments in hospitality infrastructure. Al Marjan Island, a four-island mega-development extending 4.5 kilometers into the Arabian Gulf, is quickly transforming into a resort hub with high-profile developments, including the upcoming Wynn Al Marjan Island.
By expanding into Ras Al Khaimah, Rove Hotels is tapping into the emirate’s rising appeal, especially among UAE staycationers and international visitors looking for affordable yet high-quality beach resorts.
A closer look at Rove Al Marjan Island
Rove Al Marjan Island features over 400 rooms, many offering panoramic sea views, catering to both solo travelers and families. Consistent with Rove’s signature style, the hotel delivers an urban-meets-coastal vibe, combining modern design with quirky, art-inspired interiors and a focus on community.
Amenities at the hotel include a 24-hour gym, an outdoor swimming pool, beach access, games zones, co-working spaces, a grab-and-go food concept, and The Daily restaurant—Rove’s popular all-day dining spot known for its international comfort food with healthy options.
The property suits every travel style, whether for a workation, weekend escape, or long-haul holiday.
Location, convenience, and connectivity
Rove Al Marjan Island offers easy access just an hour from Dubai while providing a tranquil beach retreat. Its strategic location also places it close to Ras Al Khaimah’s top attractions, such as Jebel Jais, the world’s longest zipline, Suwaidi Pearls farm, and various adventure and cultural experiences.
For travelers who want the best of both worlds—serene island views and vibrant city energy—the property offers an ideal base.
Affordable beach luxury, the Rove way
Staying true to its “value-lifestyle” positioning, Rove Al Marjan Island offers travelers an affordable way to enjoy beachfront luxury without compromising on quality or experience. The hotel will attract a diverse audience, including UAE residents seeking weekend getaways, budget-conscious tourists, and digital nomads wanting extended stays in scenic locations with reliable workspaces.
Introductory offers and packages are expected to roll out during the launch phase, making it even more appealing for those seeking an affordable yet stylish escape.
Rove’s rapid growth across the UAE
Rove Hotels has steadily expanded since its inception, now boasting over 4,000 operational rooms across key locations in the UAE. Known for its smart, affordable, and tech-savvy properties, the brand has carved out a niche among millennial travelers and urban explorers.
The Ras Al Khaimah opening is the latest milestone in Rove’s journey to bring its unique hospitality experience to every corner of the Emirates. With more projects already in the pipeline, the brand is well on its way to becoming a household name not just in the UAE but across the wider Middle East.
What this means for Ras Al Khaimah’s tourism future
The addition of Rove Al Marjan Island reinforces Ras Al Khaimah’s growing reputation as a tourism-driven emirate. It also supports the UAE’s broader goal of diversifying tourism offerings beyond the established hotspots of Dubai and Abu Dhabi.
As more lifestyle-focused brands like Rove set up shop in RAK, the emirate is poised to become a go-to destination for all types of travelers—from thrill-seekers and beach bums to business nomads and culture enthusiasts.
Rove Al Marjan Island isn’t just another hotel opening—it’s a strategic step in reshaping the UAE’s hospitality landscape. With a strong focus on affordability, location, and lifestyle-driven amenities, the property is expected to become a go-to spot for staycations and international getaways alike.
As Ras Al Khaimah continues to rise, Rove Hotels is ensuring that stylish stays don’t have to come with a luxury price tag.
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