As families across the UAE prepare for their summer holidays, Emirates is making the journey just as exciting as the destination. The Dubai-based airline has launched a new range of in-flight toys and travel kits designed for children of all ages. With nearly one million young passengers expected to fly with the airline this summer, the new initiative is a timely step toward creating a more comfortable and enjoyable experience for families.
From infants to pre-teens, each age group is now catered to with dedicated items that are both practical and fun. Whether it’s a reusable baby kit or a themed backpack filled with travel activities, Emirates is giving children a reason to smile on board.
New baby kits make flying easier for parents
Travelling with babies isn’t always easy, but Emirates is making it more manageable with a thoughtfully packed amenity kit for infants aged up to two. The compact kit includes essentials like a wipe-clean bib, baby-safe spoon that doubles as a teether, Naif-branded wipes and cream, a reusable changing mat and a soft plush toy that gently vibrates to soothe little ones.
Each item is curated with real-life parenting needs in mind. The toy can be attached to a stroller or seat and even comes with a collectable blanket that doubles as a cosy in-flight companion.
These kits go beyond basic amenities, aiming to reduce stress for parents and make the entire journey smoother.
Kids aged 3–6 get playful, themed bags
For children aged between three and six, Emirates is offering a variety of small, themed backpacks that not only look great but serve as handy travel companions. Each bag is tailored around specific interests like football, tennis, or storytelling — giving little travellers something that matches their personality.
Options include the Tiny Treasures literature-inspired backpack, an adventure explorer kit, a crossbody tennis bag and a classic football backpack. These soft, lightweight bags are ideal for carrying colouring books, snacks, or even a favourite toy on board.
Complementing the kit is a refreshed version of the Fly with Me magazine. Every issue now comes with fun travel puzzles, colouring pages and even collectable character cards, keeping younger kids engaged throughout the flight.
Travel in style: Kits for older children
Older kids between the ages of seven and twelve aren’t left out either. Emirates has introduced a new collection of stylish bags that feel more like lifestyle accessories than travel freebies. These include:
- A bold Big City crossbody bag
- A classic explorer backpack
- A sporty Training Day duffle
Made for the modern young traveller, these kits come in eye-catching designs that kids will want to reuse long after the flight ends. Whether it’s used for a school day, a family day out or a weekend trip, these bags offer practical use well beyond the aircraft cabin.
Little Travellers collection now available beyond the skies
To extend the excitement beyond the flight, Emirates has made its full Little Travellers range available for purchase online. This collection includes colourful caps, graphic T-shirts, water bottles, lunch bags, pencil cases, and travel activity books – all designed with Emirates branding and child-friendly themes.
Parents looking to surprise their kids can also shop miniature pilot and cabin crew uniforms for children aged one to ten, as well as baby-sized onesies for aspiring flyers under 18 months. These additions are perfect for birthday gifts, themed parties or simply for children who dream of working in the skies one day.
By offering these items for sale, Emirates is turning a one-time flight experience into a memorable keepsake opportunity.
A thoughtful approach to family travel
The move to upgrade in-flight kids’ offerings comes at the right time, especially during the UAE’s summer travel season when families are flying out of Dubai in large numbers. While most airlines offer the basics, Emirates has stepped up with a more engaging, design-led approach that focuses on comfort, creativity and joy.
The airline’s focus on age-specific kits — from sensory-focused baby gear to collectables for tweens — reflects an understanding of what families actually need when travelling. More than just freebies, these kits serve as tools to ease journeys, reduce in-flight boredom and create lasting memories for young travellers.
Making every flight a little more special
For families flying from the UAE or transiting through Dubai, these new kits are a welcome update. Whether it’s a baby’s first flight or a young explorer’s fifth summer trip, Emirates is working to ensure kids feel seen, entertained and comfortable throughout their journey.
This family-first approach further strengthens Emirates’ reputation as one of the most child-friendly international airlines — and shows how small details can make a big difference at 30,000 feet.
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