Dubai’s next major retail landmark is officially taking shape. Dubai Square Mall, the centrepiece of the Dubai Square project in Dubai Creek Harbour, is set to open in three years—and early details show a destination built for the next generation of shoppers. The upcoming mall reflects where Dubai’s retail scene is headed with its dedicated EV facilities, AI-led retail solutions, and one of the largest footprints in the region.
Emaar Properties launched the wider Dubai Square development earlier this year, positioning it as a mixed-use neighbourhood that blends residential living with modern commercial spaces. At the heart of it sits Dubai Square Mall, a project expected to be three times the size of Downtown Dubai and built at a staggering cost of Dh180 billion. Even in a city that regularly pushes architectural limits, this one stands out.

Built for a Future Dubai: EV Facilities Coming to Highlight
One of the most significant features of Dubai Square Mall is its built-in support for the electric vehicle community. Mohamed Alabbar, founder of Emaar, confirmed that the new mall will include dedicated EV infrastructure to cater to the growing number of residents shifting toward sustainable transportation.
Across Dubai, EV adoption has grown steadily, helped by government initiatives and the city’s rapid rollout of charging stations. For many residents, especially those living in areas like Dubai Creek Harbour, EV-friendly malls aren’t just a bonus—they’re becoming a necessity. Adding these facilities strengthens the mall’s position as a forward-thinking destination that aligns with Dubai’s long-term sustainability ambitions.
This move also adds to Dubai Creek Harbour’s identity as a modern waterfront district with walkable boulevards, landscaped promenades, and a growing residential community. With an EV-ready retail destination at its core, the neighbourhood is likely to attract more families and young professionals.

A New Retail Experience Powered by AI
Beyond size and location, Dubai Square Mall is expected to bring a different kind of shopping environment to the city. Emaar has revealed plans to integrate Artificial Intelligence into operations—making the customer journey more seamless and intuitive.
In simple terms, visitors can expect smarter navigation, faster service touchpoints, and a retail environment that learns from user behaviour. It fits into Dubai’s wider push toward digital-first public services, self-service systems, and technology-enabled urban spaces.
The mall is also described as a drive-through-friendly destination, adding another layer of convenience. While full details are yet to be released, the concept points to a visitor experience built around ease and accessibility, especially for families and residents who often balance shopping trips with busy daily schedules.
Designed to Feel Open, Bright, and Connected
Emaar’s early design visuals showcase a mall filled with natural light and modern architectural elements. Expect glazed roofs, skylights, expansive glass windows, and open green pockets that break up the retail flow. The use of LED technology throughout the space aims to add energy efficiency while elevating the visual experience.
This approach mirrors a broader trend across Dubai—moving away from fully enclosed retail complexes and leaning toward open, lifestyle-driven destinations. The aim is to create a place where residents can shop, dine, relax, and spend a full day without feeling boxed in. Dubai Creek Harbour’s views and waterfront access naturally amplify this mood.
Adding to Emaar’s Strong Mall Portfolio
Dubai Square Mall will join some of Dubai’s most popular retail destinations, all developed by Emaar. The new launch is expected to expand the developer’s influence in the city’s retail landscape, as each mall carries its own identity and purpose.
Here’s a look at Emaar’s existing malls:
The Dubai Mall
A global icon and one of the largest malls in the world. Home to more than 1,300 stores, 200+ eateries, and leading attractions including the aquarium, ice rink, and KidZania. Expansion works are ongoing to introduce over 240 luxury retail outlets.
Dubai Hills Mall
A family-friendly destination located within Dubai Hills Estate. With more than 650 shops, entertainment zones, a cinema, and a hypermarket, the mall offers a balanced mix of leisure and essentials. Its design also integrates sustainability features like solar shading systems.
Dubai Marina Mall
A neighbourhood mall with waterfront access, perfect for residents around Dubai Marina. It has four retail levels, a strong dining mix, and child-friendly entertainment spaces.
Souk Al Bahar
A charming marketplace connected to The Dubai Mall and overlooking Burj Lake. It pairs boutique shopping with Arabic-inspired architecture, offering a blend of culture and modern convenience.
The Ranches Souk
A lifestyle-focused mall serving residents in Arabian Ranches II, known for its community-first approach and day-to-day convenience stores.
These malls each play a role in shaping how residents shop and spend their time. Dubai Square Mall, however, is set to become the most ambitious addition yet—blending advanced technology, large-scale retail, and sustainable design.
Expectations at Opening
When Dubai Square Mall opens its doors in three years, it will likely become one of the busiest new destinations in the city. Positioned at the heart of Dubai Creek Harbour, it is expected to feature:
• A wide mix of international and regional retail brands
• New entertainment concepts
• Family-friendly leisure zones
• Extensive dining options
• A sustainable design strategy
• EV parking and charging facilities
• AI-powered services for seamless navigation
Its strategic location will also make it a major anchor for the fast-growing Creek Harbour community, which continues to attract new residents every month.
Dubai Square Mall is poised to redefine the city’s retail landscape. With EV-ready infrastructure, smart retail features, and a design that reflects Dubai’s modern lifestyle, it represents a new chapter for shopping and entertainment in the city. As construction progresses, more details will emerge—but what’s clear is that this destination will play a key role in shaping the future of Dubai Creek Harbour.
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